Corporate Philosophy
Human respect
Technology-based company
Co-existence&Co-prosperity
We strive to be a company with a strong presence trusted by customers all over the world as a synthetic cosmetic products manufacturer.
Message
ASANUMA CORPORATION celebrated its 75th anniversary in 2022, and I assumed the position of President and CEO in this milestone year.
Since the development of our first eyebrow pencil, originally conceived by our founder, we have grown as a cosmetics OEM company, handling the development and manufacturing of makeup products, exclusive packaging, and skincare products for various domestic and international brands.
Our strength lies in our flexible creativity, spirit of challenge, and meticulous craftsmanship.
Moving forward, we are continuing to pursue high-quality, one-of-a-kind propositions focusing even further on speed and agility.
In this era of transformation and diversity, we are aiming to create beauty that brings radiance and happiness to the world, and support various brands in their creative and expansion efforts.
ASANUMA CORPORATION is committed to sustainability and is actively working on concrete actions in order to achieve a more sustainable society.
We sincerely appreciate your continued support.
ASANUMA CORPORATION
President Takashi Asanuma
Creation of “Zohkeibi”
Based on the experience of developing and manufacturing makeup cosmetics for over 70 years and the accumulated know-how, the value Asanuma can provide is " Zohkeibi ". We offer fruits of color and design that customers really want at first glance.
One-Stop Solution
We offer services respond to every needs regarding cosmetics. Such as; concept making to research and development, formula manufacturing, and planning / design of packaging / container solutions. Our goal is to be of use to our customers, as an OEM / ODM partner that achieves high quality and safety in one-stop.